DuPont, an innovation and market-driven science company has announced that its environmentally-friendly and sustainable products will be displayed at the flagship one-stop “sustainable” shop conceptualised by The Change Initiative in Dubai, United Arab Emirates. The Change Initiative aims to influence a mindset change by allowing people to make more responsible lifestyle choices. The store will carry a comprehensive range of sustainable living solutions covering energy conservation, waste management, organic food and various lifestyle items. At the 4,000-square-metre store, DuPont will showcase DuPont SentryGlas high performance ionomer interlayer for laminated safety glass and DuPont Apollo solar energy products.
DuPont will emphasise the role of science and innovation in achieving sustainability at The Change Initiative store, which opened its doors at Sheikh Zayed Road on 1st May 2012, to sell sustainable products and showcase world-class green solutions for homes and businesses. The Change Initiative plans to roll out up to 25 showrooms in the Middle East and Asia over the next five years.
“Sustainability is at the core of what we do – from reducing our operational footprint, to developing renewable materials and safer products, to collaborating with others to create sustainable solutions. Dubai is playing a vital role in the region with its adoption of green standards across its various infrastructural projects. We recognise the value of long-term sustainable solutions to address the challenges. Our presence at The Change Initiative, Dubai store endorses our commitment to sustainable growth and to our region. Hence, we are collaborating with academics, governments, other companies and organisations across Gulf Cooperation Council,” stated Amin Khayyal, General Manager, UAE, DuPont.
“With the growing population, we face unprecedented challenges to sustainably address the critical needs of food, energy, and protection. Through our science-driven innovation and local collaborations, we will continue to add other offerings at The Change Initiative to address local demands,” added Khaled El-Dessouky, Middle East Construction Leader, DuPont.
DuPont™ SentryGlas ionoplast interlayers helps create lighter, safer, more structural glass that can bear greater loads and stand up to higher threat levels. Five times stronger and up to 100 times stiffer than conventional laminating materials, SentryGlas retains its clarity even after years of service as it is less vulnerable to moisture exposure or yellowing. As a low-emissivity material, SentryGlas addresses the increasing emphasis on energy efficiency and ‘green building’ technology. Each SentryGlas solution features advanced technology for increasing safety, reducing noise, and saving energy.
DuPont Apollo aspires to be ranked among the world’s top three solution providers in the thin film photovoltaic industry by 2015. Its products and services range from thin films and solar electric systems to financing consultation and systems monitoring and maintenance. Its full spectrum of offerings is aimed at promoting solar energy as a means to reduce the world’s dependence on fossil fuels.
Before joining SME Advisor, I worked as a producer/reporter for Forbes Media in New York. I obtained a Bachelor’s degree in Journalism and International Studies at the University of South Florida in the US. I am currently in Dubai working as Sub-Editor for SME Advisor Middle East, which is a business magazine published by CPI. You can follow me on Twitter: @joumanasaad or @SMEadvisorME and (Joumana Saad) or (SME Advisor) on LinkedIn.