Creative workflow efficiency and collaboration now available to Arabic designers and developers


ImageAdobe and WinSoft, Adobe’s globalisation partner for the Middle East and Africa regions, announced the availability of Adobe Creative Suite 4 Middle East/Africa versions, allowing designers and developers who rely on the industry-leading design and development software to work in their native language. The product is available in Arabic, English (Middle Eastern), French (North African), Greek and Hebrew.

 

Creative Suite 4 for MEA delivers all the features and benefits of Adobe’s CS4 product line with the enhancement of specific MEA language features, including spell checking, bi-directional text flow and typographic controls such as kashidas, ligature and diacritics. Creative Suite 4 MEA versions also feature advanced importing and exporting options.

Adobe is committed to fulfilling our customer requirements globally and this release allows users across the Middle East, Africa and around the world who work in these languages to access all the advanced features of CS4 in their preferred language, said Andrew Lindstrom, Adobe?s regional manager Middle East and Africa. Designers and developers can type their text and spell check in their own languages such as Arabic. In the case of Arabic, they can run text right-to-left using an Arabic or English user interface. This is in addition to Creative Suite 4’s enhanced ability to simplify workflows across different media by making it easier to complete common tasks and move content across different applications.

The combination of Creative Suite 4 and Adobe?s Flash Player 10 software, which now supports Greek and Arabic scripts through its text engine enablement, allows new levels of creativity and expressiveness across media channels. Enhanced creative control is also made possible through visual performance improvements to speed the creative process across print, Web, video and mobile.

Creative Suite 4 Middle East/Africa versions were brought to market by WinSoft, Adobe?s strategic globalisation partner for the Middle East and Africa regions. WinSoft, a French software company based in Grenoble, specialises in the design, development, localisation and publishing of software in emerging markets.

Pricing and Availability
Creative Suite 4 Middle East/Africa versions are now available for purchase via Adobe Authorized Resellers across the Middle East. The estimated street price for the Adobe Creative Suite 4 Design Standard Middle East/African version is AED7750.

Adobe Flash Player 10 is available immediately as a free download for Windows, Macintosh and Linux platforms (including new support for Ubuntu 7 and 8) from www.adobe.com/go/getflashplayer.
ketaki@cpidubai.com'

Ketaki Banga

Ten years of content creation, strategising and managing the big picture. I write across various subjects and media including print, online, documentaries, television, advertising and marketing-communication. Currently, as the editor of SME Advisor Middle East – a magazine for small and medium enterprises – I handle print, online initiatives, magazine events and business development. Prior to this, I worked with ZK McCann Tanzania, handling brand strategy and campaigns in Tanzania, Kenya, Uganda and Malawi for clients such as Celtel (telecom), CRDB (bank), TANESCO (electricity), TTCL (telecom), PSI (Population Services International—an NGO), TCC (Tanzania Cigarette Company), TBL (Tanzania Breweries Limited), Mwananchi and The Citizen newspapers, Coke, Gapco (petrol), Hitachi, and more. In India, besides working with various publications, I was also a lead content developer with Tata Interactive Systems, an e-learning company that caters to top international clients. My job involved understanding instructional design fundamentals to design and develop educational and training content ranging across K-12, university, corporate and government lines of businesses.