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Marketing analytics: The low-down on ROI

The golden rule to analytics is measuring income from effort. There is nothing compli ...

Leadership communication

Every business, no matter how global or local, relies on communication to get things ...

Talent mapping and finding the right person

As emerging markets continue to dominate the economic growth news bulletins, and the ...

Leveraging visual expression of a brand

Brands and their identities can be leveraged to create awareness, reputation and mark ...

Leadership: What’s your style?

The discussion on difference between a leader and a manager has been going on for som ...

Ensuring food security through partnerships

With rising population and changing consumer habits, food security is one of the most ...

How to market your brand in multiple regions

We all know that we understand a concept better, when it is explained to us in our ow ...

Speak your mind

Public speaking is a common source of stress for a lot of people. Many of us would li ...

What is social business?

Everyone’s still talking about social media these days. Businesses are promoting th ...

Innovation impact

In this ever-changing world, innovation is the engine of growth. With rapid advanceme ...
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