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John Lincoln
An interview with John Lincoln
An exclusive interview with John Lincoln, Senior Vice President, SMB, Etisalat. A noted strategic and operational marketing professional, he’s a published business author and an expert on delivering large scale revenue objectives. Read more
John Lincoln, VP- Enterprise Marketing, du, discusses the inter-dependencies and differences between these two divisions. Read more
John Lincoln, author of 'Connect The Dots' shares a chapter from his new book where he draws personal lessons he’s learned throughout his career. Read more
John Lincoln of du, breaks down the basic elements SMEs should use to build up their branding strategies. Read more
John Lincoln's Connect The Dots offers practical advice to aid SMEs in their day-to-day operations. Read more
du's John Lincoln shares his thoughts and insights on key characteristics of influential and successful business leaders. Read more

Cash flow

FeaturedOperations August 27, 2012 0

John Lincoln provides the third and final part of his "Cash is king" series, in which he discusses the strategies and tactics of managing your cash flow. Read more
du's John Lincoln takes us through what this marketing element means beyond the single customer aspect dimension model. Read more

Money, Money, Money

SME Telecom February 10, 2012 0

In this second instalment of a three-part series, John Lincoln, Vice President, Enterprise Marketing, du, discusses the multiple financing routes available to startups and established SMEs. Read more

Cash is King!

SME Telecom January 10, 2012 0

In the first of a three-part series, John Lincoln, Vice President, Enterprise Marketing, du, talks to us about the importance of planning, funding and managing cash flow for small businesses. Read more